Hwasoo Shim

A versatile designer specialising in graphic identity with interactive and visual design skills, who believes ‘inquisitiveness’ and ‘craft’ are the main keys for better designs across all sectors.

Through a number of work experiences from Albion, Interbrand , WMH, Landor and Futurebrand, I have been able to take full responsibility as an experienced designer getting involved in numerous projects with full spectrum, including M&S, BMW, Zoopla, Jose Cuervo, and Compare the Market.

Currently a design lead at Rufus Leonard, and with
a great interests in branding & new media designs, I am vigorously looking for opportunities to spread wings further.

Awards

Cannes Lion: Silver Lion award 2017
Innovation Design

 

IDEA Awards 2017: Silver
Fromhence Watch 3701

 

D&AD 2011 Yellow Pencil

 

YCN Awards 2011

 

UK Mobile & App Design Awards 2014

 

 

Work experience

Rufus Leonard
Design Lead

 

Gin + Bourbon studio
Co-founder / Design Director

 

Albion London
Senior Designer

 

Futurebrand London
Mid-weight Designer

 

Velocity Partners
Mid-weight Designer Brand / Digital Design

 

Landor Associates. UK
Designer

 

Interbrand. UK
Designer

Education

University of Arts London
BA (Hons) Graphic & Media Design 1st Class Honours
The Best Graduate Prize

 

Hong-ik University of Arts, Seoul
BA Graphic & Visual communication design