Lebara:
Digital innovation

Brief

Lebara is the biggest telecommunication company based in the UK that links people from different countries.
Their main business model has been always focusing on the telephone communication since the Internet world had emerged.

In 2014, Lebara had been in contact with Albion to develop their digital products and I was involved to lead the project as a lead designer to develop visual design languages across products.

Lebara Play was one of those products and I was designing it’s GUI, design language, digital brand identity and interaction designs in animations.

Role

Design lead
UI & UX
Motion graphics

Publicity

Launch website